Sonic Brand Identity
Keep every campaign unmistakably on-brand.
Amplifai analyzes a brand's ad catalogue to generate a bespoke sonic identity of core moods and emotions — then tracks variance in your sonic messaging over time.
Emotional Identity & Character
A fingerprint for how your brand sounds
We map the distribution of moods and emotions — happiness, tenderness, anger and more — alongside character (extroverted to introverted) and an energy and dynamic-intensity score.
Variance & Consistency
Catch off-brand audio before it ships
Every new ad can be evaluated for consistency against your established identity, so drift in sonic messaging is flagged early — not after launch.
Comparison Benchmarks
See where you stand in the category
Benchmark your sonic identity against direct competitors or an entire product category to understand how distinctive — and how ownable — your sound really is.
Define your sonic identity
We'll build a sonic fingerprint from your existing catalogue.